current stage of development:
optimizing the original manufacturing model by reducing triangle count
current triangle count: 20,000 triangles
May 2025 – August 2025
Cloud 3D Connect
Developed an interactive 3D experience that showcases key product highlights and allows in-store customers to customize HyperX's Cloud 3 S headset in real time. The solution helps sway purchase decisions by visually demonstrating HyperX's advantages over competitors.
Role & Objective
- •Worked as the sole Augmented Reality Developer to create an in-store and mobile-friendly customization tool to drive HX3D accessory sales and in-store purchases.
- •Highlighted unique product features to support customer decision-making at the point of sale.
- •Bridged the gap between headset purchases and accessory personalization.
Key Contributions
- •Optimized 3D models (Blender) and textures (Blender & Substance Painter) for mobile performance.
- •Built the interactive experience in Unity with real-time rendering and AR integration.
- •Developed feature callouts, animations, and clickable hotspots to showcase benefits like comfort, sound quality, and HX3D compatibility.
- •Delivered a production-ready solution for retail deployment.
Results & Impact
- •Helped customers understand HyperX advantages over competitors directly in-store.
- •Increased headset engagement and HX3D accessory sales.
- •Provided a scalable, interactive retail tool that enhances the buying experience.